Big Goals to make a living from Affiliate Marketing
Many moons ago when I first starting my blog I was sure I could make lots of money from affiliate marketing. Looking back at my business plan that I wrote in the summer of 2015 its written there in the finance section, most of my earnings will come from affiliate income.
Um no. It didn’t happen! You see, I had come from a background where I had worked with affiliate partners at EE, when I spent some time as a digital sales manager. I looked after the marketing budgets which included affiliate marketing and worked with the marketing agency to get the right affiliate partners selling our phones and sims. It looked simple, put on offer on a website and the sales roll in, commission earned on a CPA (cost per acquisition) basis. Hmmm not quite.
Three Years Later
It transpires three years down the line, that most of my earnings comes from sponsored posts. I will work on a sponsored post for a brand and will promote that post on my social media channels for which I charge a fee. My objective is to diversify my income whilst growing it as well. I want to reduce my reliance on sponsored posts and have a different income split. The aim is to get to 50% for sponsored posts and 50% for everything else.
I have done some analysis of my March income. 75% of my earning came from sponsored posts, campaigns and SEO work. The remainder of the income came from affiliate earnings, freelance writing and my products (Blogging Your Way To Riches book & Blogger coaching). The affiliate earning from March were just £120. This is based on a cash basis, i.e. money received in my bank account, earnings from Jan/Feb.
A course that will help me to reach my Affiliate income goals
During March I did a course. How to Smash Affiliate Marketing as a UK Blogger. A course created by my blogger friend/colleague/advisor Emma Drew. She has done so well from affiliate marketing for as long as I have known her (more than two years now) and knows all the tricks of the trade. We have spent much time talking about affiliate marketing and she has given me plenty of ideas to think about on my site, but to be honest it was never a focus for me.
Doing this course has provided me with a focus. Emma has downloaded EVERYTHING there is to know about affiliate marketing into this course. Everything from disclosure to social media marketing to email lists to serving your readers. There is lots of information about finding affiliate programs and earning the most money possible. She shares many learnings from her vast experience including some warnings of where challenging things have happened.
And the really cool thing about this course is that it is written, and she talks through the course in video content as well. I love having the choice to read or to watch and listen. Personally, I have really enjoyed listening to the course content on video or listening to the content with headphones.
The course has been completed and I have added a vast amount of knowledge to the few bits that I already knew. And I have started to put affiliate marketing plans into place.
My affiliate success to date
Since completing the course I have tried the following, I have promoted a freebie magazine offer and have made £172. There is an old Topcashback post that I have refreshed on my blog and I have promoted it on social and now have £100 in referral payments waiting to clear. I have been including Amazon links wherever possible in posts, I have earned £3.50. Okay Amazon isn’t going to set the world on fire! I also have an Octopus Energy project that has earned £20 of affiliate revenue so far. That makes just shy of £300 in affiliate revenue in just one month. I am very happy with this for the first month after doing the course.
If you would like to do this ‘how to smash affiliate marketing’ course please click on this link. You will save yourself £5 as a special discount. The £44 investment will most likely be recouped well within the first month if you can do what I did!
This post contains affiliate links to products and posts where I will receive a small commission for recommending them.